For local lead generation and business research: compare setup and costs for business searches, profile details, reviews and photos through your agent.
| Task | Official access and pricing | Through Glasser | What you get |
|---|---|---|---|
| Find businesses by category and area | Google Cloud billing + Places API + API keyText Search Pro: 5,000 free/month, then $32/1,000 | $0.001 / search requestNo need for a Google Cloud account, billing setup or Google API key | Business names, addresses, categories and coordinates. |
| Find businesses around a map center | Google Cloud billing + Places API + API keyNearby Search Enterprise: 1,000 free/month, then $35/1,000 | $0.003 / search requestNo need for a Google Cloud account, billing setup or Google API key | Business names, addresses, websites, phone numbers and coordinates, when available. |
| Look up a business’s details and website | Google Cloud billing + Places API + API keyPlace Details Enterprise: 1,000 free/month, then $20/1,000 | $0.0054 / requestNo need for a Google Cloud account, billing setup or Google API key | Business name, category, address, website and coordinates when available. |
| Read reviews of a business | Google Cloud billing + Places API + API keyDetails Enterprise + Atmosphere: 1,000 free/month; then $25/1,000 | $0.001 / requestNo need for a Google Cloud account, billing setup or Google API key | Review text, rating, date and reviewer when available. |
| Get photos of a business | Google Cloud billing + Places API + API keyPlace Details Photos: 1,000 free/month, then $7/1,000 | $0.015 / photo-results pageNo need for a Google Cloud account, billing setup or Google API key | Photo thumbnails, full image links and categories when available. |
Official docs: Google Maps pricing · Places billing · Cloud setup requirements
Rate after free allowance
$3.2 / 100 requests
Your selected quantity is covered by the free allowance if it is unused.
Text Search Pro includes 5,000 free requests/month. Estimate assumes the full allowance is available. Listed paid rate applies up to 100,000 monthly requests; volume discounts follow. Requesting higher-tier fields increases the rate.
With GlasserPay as you go. No monthly subscription. No separate provider accounts.
Each extra result page or repeated call adds usage. Glasser returns public business search results; coverage differs from the official Places API. Balance top-up, agent fees and taxes are separate.
| Business | Area | Category |
|---|---|---|
| Blue Bottle Coffee | San Francisco | Coffee shop |
| Sightglass Coffee | San Francisco | Coffee shop |
| Blue Bottle Coffee | San Francisco | Coffee shop |
| Sightglass Coffee | San Francisco | Coffee shop |
$0.10 estimated100 local search requests
Paste into your agent to set up Glasser and run your task.
set up https://glasser.ai/SKILL.md.
Use Glasser: Find businesses by category and area, up to 100 local search requests. Use Serper data. Ask me for business categories and locations. Return one result page per query. Return results in a table.
This page covers business search, nearby discovery, profile details, reviews and photos available through both Google Places and Glasser. Map rendering, navigation and address geocoding are outside this comparison. Returned fields, selection and licensing differ by provider.
Reviews compare one lookup per place: official Place Details returns at most 5 reviews; the selected Glasser endpoint returns up to 20 per page. Photos compare one official image per place with one Glasser page of photo links. Extra pages, image requests and searches for missing IDs add cost. The estimates do not promise identical result counts.
Yes. Unused monthly free allowances can cover your first searches. The calculator applies the relevant allowance before paid tiers; Glasser offers usage billing without a separate Google Cloud setup. Read the official guide.
For agent-led research, Glasser removes the separate Google Cloud account, billing project and Google API key setup. Install the Glasser skill and pay the listed request rate across supported data sources. Google can cost less within its free allowance; Glasser’s advantage is the simpler setup and predictable endpoint rate.
The most expensive field in your field mask determines the SKU. IDs-only requests can be free; business names, contact details and reviews activate progressively higher tiers. The calculator states the selected SKU. Read the official guide.
Google bills eligible requests by SKU. Glasser search and review tasks here charge per request or page, not per business returned. A search followed by reviews uses two separate tasks.
These tasks retrieve public business listings and reviews for research. Fields, review selection, licensing and service guarantees differ from direct Places API access. Use the official product when your application needs that contract.
The selected data requests or returned records at the listed rate. Pagination, retries and extra steps can add usage. Adding balance, agent or model charges and taxes are separate. No monthly Glasser subscription is required.
Copy the task prompt to your agent, set up the Glasser skill and supply the requested inputs. Use one Glasser connection to combine data sources; inspect the selected endpoint for its input limits and available fields.
Checked November 10, 2026. USD, before tax. Glasser rates are from the live catalog; request and result billing are kept separate. Output coverage can differ from the official product. Masked workflow rows demonstrate the output format and are not completed runs.
Research, compare and organize data through one Glasser connection. Pay as you go.
set up https://glasser.ai/SKILL.md.
Show me the types of Google Maps data I can access through Glasser.