Apollo
Paid plan starts at
$65/ seat / month
Basic · billed monthly
- Commitment
- $65 / seat, billed monthly
- Included
- 2,500 credits / seat / month
- Person enrichment
- 1 credit for demographics / email
- Free tier
- Available; excluded from paid example
Apollo vs ZoomInfo: choose discovery and enrichment for your sales workflow
Apollo
- What it is
- A sales platform combining prospect discovery, contact enrichment and outreach workflows.
- Best for
- Finding people by role and employer, then enriching a shortlist for outreach.
- Typical output
- Identity and job details; business email and employer data from enrichment.
ZoomInfo
- What it is
- A B2B intelligence platform with company, contact and intent data for go-to-market teams.
- Best for
- Filtering target accounts and enriching known contacts with organizational context.
- Typical output
- Contact identity, role, employer, business email and phone when available.
Need both?
Paste this prompt into your agent.
set up https://glasser.ai/SKILL.md
Show me how to use Apollo and ZoomInfo together through Glasser.What can Apollo and ZoomInfo do?
| Capability | Apollo | ZoomInfo |
|---|---|---|
| Discover | ||
| Enrich | ||
| Company |
Limits & data comparison
| Compare by | Apollo | ZoomInfo |
|---|---|---|
| Limits | People Search: 10 people/page. Match: one person/call. Direct rate limits vary by endpoint, plan and time window. | People Finder: up to 25 rows/page. Enrichment: up to 5 contacts/call. Direct API default: 25 requests/second. |
| Fields & data | Search omits emails and phones. Match adds available business contact details and match confidence. | Search shows identity, job and contact-availability flags. Enrichment adds available contact channels and company context. |
| Execution & reliability | Synchronous search and match; 20-second Run timeout. Unmatched person is free; require_email makes missing email a free miss. | Synchronous search/enrichment; 25-second Run timeout. Partial matched records can be billed without contact details. |
| Access & scope | A low-confidence match may still be charged. Review identity and employer before using contact details. | Glasser data endpoints do not include ZoomInfo seats, CRM orchestration or intent packages. Check each returned identity. |
Apollo vs ZoomInfo pricing
ZoomInfo
Top-ups start at
$20/ top-up
GTM AI · prepaid balance
- Subscription
- $0 · no seat fee
- Data credits
- $0.45 / credit at the base tier
- 100-credit purchase
- $45 before promotions
- Credit expiry
- 12 months
Task-based cost example
100 Apollo enrichments + 100 ZoomInfo records · no free credits or promotions
| Monthly usage | Direct purchase | Glasser usage |
|---|---|---|
| Apollo: 100 person enrichments, no phone reveal | $65.001 Basic seat, monthly billing · 100 of 2,500 credits used | $1.98100 successful matches × $0.01975 |
| ZoomInfo: 100 billable contact records | $45.00100 data credits × $0.45 · no signup credit or launch discount | $49.50100 billable contact records × $0.495 |
| Total for this paid setup | $110.00 | $51.48 |
Inputs and outputs
Apollo
- InputLinkedIn URL or name + employer domain
- ProcessMatch one person
- OutputPerson, employer and available business email
ZoomInfo
- InputNames and employers or ZoomInfo person IDs
- ProcessEnrich a contact batch
- OutputMatched contact records with available channels
Still unsure? Choose based on your task
Build a role-based prospect shortlist
Use Apollo People Search to find candidates, then match selected identities when you need business email.
Enrich contacts with organization context
Use ZoomInfo Contact Enrichment for known people and inspect the matched person, employer and available contact channels.
Compare coverage on your own target accounts
Run a bounded contact sample through both providers, compare identities and usable fields, then select the source that fits your outreach channel.
Why use Apollo and ZoomInfo through Glasser?
One API Key
Use one key for both listed providers.
One Balance
Fund supported endpoint usage from one shared balance.
Pay as You Go
Pay per use, with no Glasser subscription.
Agent-Ready Integration
Connect your agent via Skill, MCP or CLI.
Questions before you choose
Does a successful enrichment guarantee a usable email or phone?
No. Apollo can return uncertain matches; ZoomInfo can bill partial records without contact details. Inspect identity and available channels, and use Apollo require_email when an email is essential.
When should I choose Apollo over ZoomInfo?
Use Apollo People Search to find candidates, then match selected identities when you need business email. Use ZoomInfo Contact Enrichment for known people and inspect the matched person, employer and available contact channels.
Can I use Apollo and ZoomInfo together in one AI agent?
Yes, for the listed Apollo and ZoomInfo operations. One Glasser key and balance can access both; your agent still needs to choose and sequence the tools.
Can my agent automatically choose the right provider?
Give the agent explicit rules based on the task, required fields and budget. Apollo: Finding people by role and employer, then enriching a shortlist for outreach. ZoomInfo: Filtering target accounts and enriching known contacts with organizational context. Tool routing is configured in your agent; an API key alone does not decide.
How do I control API spending through Glasser?
Inspect the current endpoint price before running it. Limit returned rows and batch sizes, deduplicate inputs and start with a small sample. Give your agent a spending ceiling and review Run charges; a prompt instruction is not a server-enforced budget cap. Separately connected services bill separately.
Can I use Glasser with Claude Code, Codex and ChatGPT?
Use the Glasser Skill in an agent that can follow skill instructions, or configure the supported MCP connection in your client. CLI access is also available. Client setup and tool permissions still apply; the prompt above starts with the listed Glasser operations.