Prices are in USD. A call is one endpoint execution (a Run). A task may use several calls.
“Catalog rate” is the listed call price; usage-based totals depend on inputs and options. “Up to” is the maximum total charge for that call. Result and token rates use their stated units.
Open an endpoint for its pricing rules, including charges for no match or errors.
$25/month. Starter includes 1,000 searches/month. The free plan includes 250 searches/month.
Usage & allowances
Monthly search allowance
Starter allows 200 searches/hour; the free tier allows 50/hour.
Accounts & keys
SerpApi API key
Authenticate requests with your own SerpApi account credentials.
Agent setup
Search API
Send requests to SerpApi with an engine, query parameters and your SerpApi key.
Subscription fees, prepaid balances and usage rates are shown separately by billing model. Actual task cost depends on the endpoints, inputs and volume.
Google Ads Transparency API questions, answered.
How does this differ from the Google Ads API?
This page focuses on public advertiser and ad data. Google Ads account management, campaign changes, private performance reports and conversion tracking are outside its scope.
Are transparency records and search-result ads the same?
They represent different observations. The catalog also contains Google search-ad results; select a Transparency Center or advertiser endpoint when your task concerns a public advertiser’s ad records.
Do the records include exact spend and conversion rates?
Public visibility of a creative does not establish access to private account metrics. Exact spend, conversion rates and complete targeting are not promised.
Can I query by domain, advertiser ID or ad ID?
Different endpoints accept different starting points. LeadMagic supports company-domain search; advertiser and ad-detail operations have their own identifier inputs, shown in each detail panel.